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Profile

THE ARTIST


Vardui Kara is a luxury jewelry company based and manufactured in Los Angeles, CA. With a passion for expression through art and creation, owner and designer Vardui Karaoglanyan founded the company in 2017. Dedicated to creating a memorable brand experience, Vardui aims to push the boundaries of traditional high jewelry techniques by melding contemporary and minimal aesthetics with bold architectural influences.

The daughter of Bogos Karaoglanyan, a notable precious metals dealer in downtown LA’s jewelry district, Vardui was often a regular presence in her father's office. Surrounded by talented designers and experts of the jewelry industry, Vardui was empowered by the limitless freedom she found of the design process. Consumed by the excitement and energy of exploration, conceptualization and creation of art in its finest form, Vardui set out on her own path of self-discovery and transformation to become an entrepreneur and an artist.

After completing a Bachelor’s degree in Economics & Finance, Vardui took a leap of faith to accelerate her creative drive. Mentoring under two sculptural jewelry designers, she learned the process of design, modeling and casting of her own creations while cultivating a signature style that was meaningful to her process. It was during this time that Vardui began to engage her interests in modern, minimalist motifs and the use of complex patterns to innovate ways of design approach.

THE CONCEPT

The Vardui Kara collection is on a course to redefine the artistry of fine jewelry with influences from modern art and sculpture. Vardui’s designs challenge traditional composition by creating powerful statements with emboldened lines and strong, geometric shapes. Each piece tells a story of empowerment with unique displays of personality through intricate craftsmanship and the finest quality of precious metals and stones. 

THE FUTURE

Grateful for the opportunity to realize her ambitions, founder, creative and strategic director, Vardui Karaoglanyan hopes to revolutionize the luxury market. In 2017 she will launch Fortress, a collection that is influenced by feminine identity through strength and unbreakable spirit. Spearheading her fearless approach to the design process, Vardui aims to carve a niche in jewelry that has remained largely untouched, focusing her efforts on innovation in the form of high luxury with inspiration from the modernity of art, design and culture.